What do you track to prove lead generation is working?

Seth R.2026-02-03T19:18:48-05:00February 3rd, 2026|

Do I need to buy leads (HomeAdvisor/Angi) or can I generate my own?

Seth R.2026-02-03T19:17:44-05:00February 3rd, 2026|

How do you make sure the leads are qualified (not price shoppers)?

Seth R.2026-02-03T19:16:51-05:00February 3rd, 2026|

What’s the difference between lead generation and “marketing”?

Seth R.2026-02-03T19:14:17-05:00February 3rd, 2026|

How long does contractor lead generation take to work?

Seth R.2026-02-03T19:13:19-05:00February 3rd, 2026|

How do contractors get consistent leads (without relying on paid ads)?

Seth R.2026-02-03T19:12:09-05:00February 3rd, 2026|

Let’s Supercharge Your Online Growth

Q: What do you track to prove lead generation is working?

We track what matters: inbound calls, form submissions, booked appointments, and lead response time. Rankings and impressions are helpful indicators, but the scoreboard is booked estimates and opportunities, not vanity metrics.

Q: Do I need to buy leads (HomeAdvisor/Angi) or can I generate my own?

You can generate your own—and it’s usually more profitable long term. Buying leads can work short term, but it’s rented attention, shared competition, and inconsistent quality. A system built on SEO + Maps + conversion + speed-to-lead creates direct inbound leads you actually own.

Q: How do you make sure the leads are qualified (not price shoppers)?

Lead quality comes from intent + filtering . We target high-intent searches (people actively looking to hire), then filter out bad fits through positioning, proof, and clear service messaging. Your website and follow-up should set expectations before the first conversation—so you get better calls, not just more calls.

Q: What’s the difference between lead generation and “marketing”?

Marketing can mean anything (branding, posts, traffic). Lead generation is specific: it produces measurable actions —calls, forms, and booked estimates. If you can’t track leads back to a page, keyword, or campaign, you don’t have lead generation—you have activity.

Q: How long does contractor lead generation take to work?

Most contractor lead generation campaigns start showing measurable movement in 30–60 days , with more predictable lead flow in 60–90 days —especially for SEO and Google Maps. The fastest wins usually come from fixing conversion + follow-up first (so existing traffic turns into calls), while SEO builds the long-term pipeline.

Q: How do contractors get consistent leads (without relying on paid ads)?

Contractors get consistent leads when they have a system that covers four things: visibility (SEO + Google Maps), conversion (a page built to turn clicks into calls), speed-to-lead follow-up (texts/calls automatically), and tracking (so you improve what’s working). Ads can help, but a real lead engine comes from owning your presence and follow-up.

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FAQs

What do you track to prove lead generation is working?

Do I need to buy leads (HomeAdvisor/Angi) or can I generate my own?

How do you make sure the leads are qualified (not price shoppers)?

What’s the difference between lead generation and “marketing”?

How long does contractor lead generation take to work?

How do contractors get consistent leads (without relying on paid ads)?

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